Canadian Angus Association

News & Announcements

Check-off evaluation study released at Agency AGM

The March 2022 evaluation of check-off investments found that on a five-year average from 2015-2021, domestic marketing (including the import levy) resulted in a benefit-cost ratio (BCR) of $15.4.

https://canadabeef.ca/news/cb_newsletter_09-2022/en/?article=lead