Canadian Angus Association

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AI and beef production: When good isn’t enough anymore

You may run a good beef farm, maybe even a great one. Making yourself remarkable, however, is another matter in the age of explosive artificial intelligence (AI) technology.

Shawn Kanungo, a globally recognized innovation strategist based in Edmonton, argues that the future of beef must be more than maintaining the status quo. The new business strategy, he said, should include questions like “what is our bold ambition?” or “how do we become remarkably different, a freak, or unique?”

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