In an effort to maintain trust with consumers and protect livestock producers, Iowa Gov. Kim Reynolds recently signed into law SF 2391, a bill prohibiting the misbranding of certain food products, including lab-grown meat.

Beginning July 1, lab-grown meat and plant-based imitation meat and egg products will have to be labeled with words such as fake, lab-grown, meatless, imitation or vegan, if sold in Iowa stores. The labeling requirements also apply to meat alternatives made with insect protein.

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