The Canadian Angus Association is pleased to announce the new
Canadian Angus Rancher Endorsed program. We are
Canadian breed association to introduce an initiative that
incorporates all sectors of the beef industry value chain.
The Canadian Angus Rancher Endorsed Beef
program is designed to support the success of your Angus beef
program through increased consumer awareness and demand for
Angus beef. Angus beef is recognized as premium, quality beef
and is desired for its tenderness, marbling and flavour. With
the endorsement and support of the Canadian Angus Association,
Canada’s purebred beef registry for Angus cattle, and its 3,000
members, the Canadian Angus Rancher Endorsed program offers
confidence that beef bearing the “Angus” label truly meets
and/or exceeds expectations.
The Canadian Angus Rancher Endorsed program guarantees the
cattle used have minimum 50% Angus genetics through the
Canadian Angus Certification Program (Angus tag program).
The Angus tag program offers age verified and source
verified Angus cattle.
Consumers will have increased access to Angus beef through
better identification of Angus beef at the retail level.
The Canadian Angus Association was incorporated in 1906 and
currently has 3,000 members across Canada.
The Angus Tag Program increases marketing opportunities and
access to markets: more demand for Angus cattle means more
sustainability for your business. The Canadian Angus
Association is poised to sell 500,000 Angus tags this
year—make sure your cattle proudly display the tag.
Angus Rancher Endorsed Program Contacts
For more information:
Cheryl Hazenberg Tina Zakowsky